Yintimates is turning ONE tomorrow!
As a small and new lingerie label, we are grateful for the growth opportunities that were presented to us since our launch. Over the last 12 months, we have launched a total of 17 bralettes, met and talked to many of our customers in person during our first pop up event at Midvalley. We also had a really fun International Women's Day doing The Peach Bag sales and customizing the content of the bags to ensure everyone gets something they like.
Not many people know that we do not have our own sewing studio and were sewing our lingerie using other people’s place and facilities while doing the paperwork, order handling from home.
Our operation is very small with only two pairs of hands behind the sewing machines. I started off with zilch sewing skills but my talented sewing partner taught me how to sew, helped materialized the designs I have in my head into prototypes and later turned them into actual products. Together, we explored and experimented different sewing techniques and handmade 13 bralettes and 17 panties, all on our own. The past 2 years of working together has been nothing short of incredible; it was very exciting, fun and fulfilling. As much as we wish to continue to work together, the time has come for us to part due to unforeseen circumstances :'(
Despite the challenges we now face with the absence of our sewing partner, we are committed to continue the journey and make better products for you. We have recently purchased our own sewing machines and have gotten ourselves a very affordable space to work on our projects and to store our raw materials.
We are thrilled to announce that we have also developed our first batch of elastic band and straps, dyed to the exact color we requested and is really looking forward to include them in the upcoming products!
It is truly incredible how a passionate personal project had blossomed into a small business. As a small business, we handled every aspect of the business by ourselves, from raw materials selection, sourcing, prototype and production down to packing, shipping and customer service.
Now, with the absence of our sewing partner, we are now short of hands on our initially already small operation, it may take longer time for us to come up with new items, probably with fewer items in each launch.
However, It is our intention to keep our operation small to maintain a standard of quality. We seek your patience and understanding but do drop us an email or DM if you need something made for you, we will try our best to accommodate to your request!
While it wasn’t easy to run Yintimates while having a full time job, it was all worth it. In fact, I’ve almost forgotten about Yintimates’ first birthday until two days ago, which explained this unplanned post that has no fancy pictures. But this is a true depiction of Yintimates' behind-the-scene; there’s nothing glamourous but piles of laces, fabrics, sweat and if I may add, a lot of dust (from the cutting of all the fabric, lace and elastic)
Nevertheless, it was very fulfilling to know that our idea of comfortability and beauty resonates with yours. Our heart is so full with all the love from our customers, the support from the talents we worked with – pattern maker, photographer, make-up artist, KOL and many others who always delivered beyond what were asked of them.
Yintimate wouldn’t have been able to come this far without all your love and support and we would like to extend our gratitude to you for being part of this journey.
As part of the celebration of our one year mark, we are having a ONE-DAY-ONLY birthday sale! On 4 Aug 2018, simply key in YTMTURNSONE in the discount code column during checkout to enjoy 20% off your entire purchase, applicable to ALL items in our website!