A little update on what's going on behind-the-seams and screen!
Sometimes it feels kind of weird to address myself as “we” just because Yintimates is a business entity. As you have already known, this is just a one-woman enterprise. So, allow me to ignore the formalities and just go by “I” !
While I have been quiet on social media, there were a lot going on behind-the-screen! After a year long contemplation, I have bit the bullet and left my full-time job because it has come to a point that I must make a choice between security that comes from a stable job and pursuing something I am truly passionate in.
Since March, I have been working on a few projects on Yintimates. The first was Myra Bra Top and the second project was the Charlotte Bralette. Both items were very well received by those of you who have managed to grab one for yourself, which was a huge, huge encouragement to me.
So even though they are no longer available for sale, I have decided to include them in the new product photo-shoot, for memory sake.
Myra Bra Top made with a Geometric Pattern Lace
I thought the geometric pattern and the little scallop edge at the armhole and back made this bra top both edgy and feminine.
Charlotte Bralette made with Floral Pattern Lace
Since the debut of Lara Bralette in 2017, I seemed to take a liking in keyhole design, so I have incorporated it in a different silhouette.
Charlotte Bralette is a longline bralette that comes with a keyhole design to spice up an otherwise normal longline bralette. I later realized that many of you seemed to like the keyhole design as much as I do!
Then, I moved on to make improvements to our current product range. I worked on the full coverage bralette as a start as it is a crowd favorite for everyday wear. What was loved by the customers – the coverage, support and lift – were retained while I worked on improving the versatility and shaping effect.
New, upgraded version of full coverage bralette!
All items developed prior to this were test fitted solely by myself, who wore a size S. This product improvement project was further supported by my dear friends who wore size M and L as they agreed to be my fit models.
The Chantelle Convertible Bralette comes with side wings for coverage and comfort.
The wide underbust band with lace overlay provides support and lift for the breast.
The wide hook and eye closure enable adjustment according to weight fluctuations.
The cups were joint in the middle for a more push in and push up effects, which enhances breast shape.
I have also included boning at the side seam to give a more structural look and for added support.
The fully detachable bra straps enable more styling options – you could wear the bralette the classic way, crossed back or halter style.
The Chantelle Convertible Bralette is now available for purchase on our website. You can click here to see more pictures and to make your purchase.
Up next, I will be working on new items that could hopefully be your lingerie wardrobe staple and for your everyday-wear. Till then, do check out our IG stories and posting from time to time for latest news and updates!
Wishing everyone Happy Hari Raya holiday, in advance!